Portrait of Anika Rao

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Anika Rao

VP Growth, Larkfield. Anika replaced her company’s download obsession with a pipeline dashboard — and now teaches other growth leaders to measure shows like paid media.

Growth analyticsAttributionAI production

Why we book Anika

Growth leaders respect numbers, and Anika brings them: guest acceptance rates, follow-up response curves, pipeline touched per episode. She turned her own show’s reporting into a template our clients now receive on day one.

On air she is direct about what she killed — the chart roundup segment nobody missed, the monthly “download report” leadership never read — and what replaced each. Listeners leave with a Monday-review format they can run the same week.

Episodes featuring Anika

Episode 13: Beyond The Download — the analytics rebuild with Idris Mbeki.
Episode 15: The Ninety Day Test — referenced for her 90-day scorecard.